Bringing the Content Fuel Framework to life sciences marketing

Co-written with Paul Naphtali for GenoWrite, this guide shows life sciences teams how to generate a steady stream of content ideas using Melanie Deziel’s Content Fuel Framework. It pairs ten content focuses, like Basics or Data, with ten formats, like blogs or infographics. The result is a simple system that lets scientists and biotech founders approach content the way they approach an experiment, and reach investors, patients, and wider audiences along the way.